30 November 2020
BCS Group chooses Theoria for strategic consultancy
BCS Group – the multinational company leader in the mechanization field with its headquarter in Abbiategrasso (Milan, Italy) – decided to relay on the PR agency Theoria for the planning and the execution of a communication plan to restyle the image of the group while communicating to its stakeholders. Theoria will be in charge of the Public Relations for all the brands: BCS, Ferrari, Pasquali, Ma.Tra and Mosa.
“BCS is an important brand in the national manufacturing field. An Italian company with a strong presence in every continent as well”, explained Mirka Ritelli, Ceo at Theoria. “We’re very pleased to take up this challange and to support such a big Italian group in its relationships with the targeted public”.
BCS Group: Green, Ground & Energy
Founded in 1943 from an idea of Luigi Castoldi, its genial founder, BCS SpA designs and manufactures machineries for agriculture and green maintenance (with the brands BCS, Ferrari, Pasquali and Ma.Tra) and machines for producing autonomous electricity and welding units (with the brand Mosa). BCS SpA can count on three production plants in Italy (Abbiategrasso, Cusago and Luzzara) certified ISO 9001. It can also claim a presence in each continent through suppliers and commercial branches.