«SIMPLE COMPLEXITY». OUR APPROACH

Experience, versatility, creativity, 360-degree communication

We simplify the management of all aspects of communication in order to improve their effectiveness. We suggest strategies to direct the many hues and complexities of communication. We manage complex projects by activating synergic resources, vision and experimentation. We help clients reach the forefront of their individual industries, relying on our responsibility, competence and experience.
Complete and integrated consultancy to suggest the best actions and tools in order to improve brand perception, leveraging the whole communication mix.

  • VIGILIUS MOUNTAIN RESORT

THE CLIENT

Vigilius is an eco-friendly resort located near Lana, in Alto Adige. The hotel, at an altitude of 1500 meters, can only be reached by funicular railway. All around, just the silence and the peace of the mountains… except for two fancy restaurants and a SPA with an amazing view on the woods.

THE NEED

To communicate the values and the strengths of Vigilius.

THE PROJECT

We have managed to build a strong positioning focusing on “the luxury of simplicity” concept, highlighting the strengths of the resort: SPA, gastronomic offer and sports activities. We put the resort at the center of different stories that were able to engage the most important lifestyle and travel journalists. We focused on storytelling, also reaching popular influencers. We have created relationships with local organizations and institutions to communicate in a holistic way.

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