17 June 2020
Italian cuisine in the world. The Al.ta Cucina food community communicates with Theoria
Another new entry among Theoria’s accounts: Al.ta Cucina also chooses Theoria’s strategic consultancy for communication to the Media and the strengthening of its brand awareness.
Al.ta Cucina: Italians Do Eat Better
With a follower base of over 4 million people and 1 billion organic views, Al.ta Cucina is a multi-channel mediatech brand that brings Italian cuisine to the world. This startup founded by Alessandro Tartaglia and Simone Mascagni in 2016 is today one of the largest food communities on major social platforms where the protagonists are the video recipes that explain, in less than 1 minute, how to replicate each dish of Italian cuisine.