17 March 2021
The virtual events Made in Theoria keep going on.
The 9th of March was the turn of MOMENTUM, a fully immersive live streaming event realized with 180 degrees projection technology.
Creativity was the main focus of the 3-hour event and it…
7 January 2021
The impacts of Covid-19 on journalists’ lives have been very little investigated so far. This is why Theoria, with its British partner Touchdown PR, has decided to conduct an international survey on the impact the pandemic has had…
10 December 2020
After years of “sbatti”, for the Milanese Imbruttito, the right moment has come. It’s now time to show everyone who, and what is behind one of the most iconic and followed Italian entertainment brands.
In order to narrate its own…
30 November 2020
BCS Group – the multinational company leader in the mechanization field with its headquarter in Abbiategrasso (Milan, Italy) – decided to relay on the PR agency Theoria for the planning and the execution of a communication plan to restyle…
5 November 2020
automobile.it has moved online its training tour addressed to automotive Dealers and relied on Theoria’s LIVEready to create an event that is more real than reality itself
Digital Dealer Tour is a travelling training project – free…
26 October 2020
Every year Cerved dedicates to its sales network a Corporate Convention, a moment of recollection and discussion that – because of the pandemic restrictions – has been completely re-shaped this year.
The traditional in-person meet-up was transformed into a…
13 October 2020
On the 12th and 13th of September 2020 the fifth edition of the Drawing Festival powered by Fabiano took place at the Castello Sforzesco in Milan. This year the Festival format was very peculiar and the Fedrigoni…
1 October 2020
After months of a full stop, some companies are shyly restarting with in-person events. Anyway, the new security rules and the social distancing imposed by the “Covid Era” are making event organization and execution quite hard. Avoiding gatherings, wearing…
3 August 2020
After conquering Spain, Huakai’s green holidays also seduce Italian Millennials.
The startup, which chose Theoria to announce its arrival on the Italian market, organizes Carbon Free group trips for people under 40, in order to reduce the environmental impact…